Thursday, 21 January 2010

Naming my Newspaper

From my research and the wide range of different newspaper names, it is clear to see that the name has to be short, brief and slightly catchy. As I am aiming my product the a fairly young generation with an emphasis on students the name needs to be something the would appeal to them and suggests it is typically for this age group.
As I am seventeen and therefore have a great understanding of my desired audience, I had an advantage when it came to thinking of names that would attract potential buyers.
I came up with name 'The Epic'.
I chose to name my newspaper this because people within my selected area typically refer to something that was really good as 'epic' and I believe this is a good way to catach the attention of my target audience by using a name they can relate too. I also came up with this idea because it is short and simple which seems to be a typical convention that newspaper names follow.